
Hi my name is Rosanna Ieraci Whyte,
and I am the owner of iforMarketing.
My Brand Identity
If you’ve been following me and my business already, you will have noticed I LOVE the colour purple, lavender is my favourite scent, my favourite crystals are amethyst and rose quartz, and I LOVE roses. Because of all these, this is my WHY I chose my Business BRAND IDENTITY around the shades of purple. It truly speaks to who I am. When you are thinking of your own business branding I encourage you to think outside the box so to speak and really dig into your authentic self and not what you think will sell or just attract clients. People are drawn to authenticity. When everything you live and breathe comes authentically, you will always be successful. People like to do business with whom they know, like, and trust. So don’t be afraid to show people who you really are.
Hobbies
I play ladies doubles in tennis and my sport to watch is soccer.
The number 3 holds a special place in my heart, so I often do things in sets of three.
Experience
This August 2025 marks iforMarketing’s 4th Year in Business
I have been in the Digital Marketing industry for 10 years now. I have a diploma in Internet Applications & Web Development that I obtained from Durham College, and a Digital & Marketing Sales Certification I obtained from Training Business Pros. I’m committed to staying at the forefront of the industry by regularly participating in digital marketing workshops. I have held many careers over the years, some are photography, wedding and event planning, and a stationery designer. One of my very first career jobs was working on cruise ships as a photographer, traveling the world and visiting extraordinary places most people only dream about.
My “WHY” or “WHY”S”
My “WHY” or “WHY”S” I like to share as it’s more than one, I started this career journey after my daughter was born and after I experienced profound grief. Digital marketing can be done at home and on my own hours, thus allowing me to be fully present for my daughter. However, my WHY is also to inspire and most of all HELP others, that you most certainly CAN achieve your dreams, goals, desires, whatever you name them, even under the most difficult circumstances. You can move past any limiting beliefs you or others may have put on you.
Getting started and figuring out the steps to achieve your goals and dreams is in my opinion the absolute hardest part.
What I want my followers and fellow entrepreneurs to know is, that I can and will be your number 1 support system – if you’re willing to trust me. You need to know that there are people who want you to succeed and genuinely want to help you. THIS is what you must BELIEVE.
iforMarketing Service Offerings
I am a marketing expert and I specialize in BUSINESS BRANDING & WORDPRESS WEBSITES. Branding is far more than just a logo requirement, and websites are more than just what you do or offer. I will help you with each step to create your business brand identity along with a website that truly demonstrates all your unique skill sets and offers.
Visit the “Marketing” page found under our Services tab where you can see the other service offerrings such as a Website Audit and Social Media Strategy.
Free Stuff
Visit our Digital Downloads page to access free ddownloads to help you with elevate your business brand awareness.
Lastly, be sure sign up for our NEWSLETTER. Email subscribers receive exclusive discounts and new offers are shared with subscribers first. You will also receive digital marketing tips right in your inbox.
How Can I Help You
My request to you is to book a FREE iDiscovery Session through my website booking calendar, and take that first step in reaching out for help, I will help you determine what needs and tasks are best for you and for your business.
If you know of someone who could use help in their business marketing, please share this post and my info with them.
Everyone deserves support and guidance to help achieve their dreams and goals, you don’t have to do it alone and you really are not alone in this entrepreneurial journey. There are many people who want you to succeed, I can be your “people”.
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Photo Credits
Photo Credits to the fabulous and incredibly skilled photographer, @renaray.ca
Rena is my dear friend whom I actually studied photography with at Humber College! It was such a blessing to have been able to have Rena do my BRANDING photographs.

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