Rosanna Whyte
Founder, iforMarketing
The Forming of iforMarketing
I created iforMarketing to better illustrate to people what my skill sets can offer. I dived into the marketing industry about 8 years ago and I have become an expert in marketing.
It took me a while to truly recognize I had a gift for genuinely wanting to help people, a skillset that was strong enough to do so, and the intuition to really understand what people need for themselves and obtaining their business success.
Once I finally discovered that my personal life’s path did not define or allow it to dictate what I could accomplish in my career desires is when I felt confident I could help other strong women also achieve their career desires. Getting started is the hardest part and I was blessed to have found a mentor who gave me the confidence to go start “doing it”.
“Giving is receiving”.
What I want my clients to know is that I am here for them as their number 1 support system.
I help entrepreneurs develop their brand identity and digital journey. Specializing in branding and web design as a foreground.
My branding design work is fully customized and created in Adobe Illustrator and Adobe Photoshop. You will also receive a full customized website when you work with me. I am a WordPress Web Designer. I use the premium Elegant Theme called Divi. I have HTML and CSS coding experience which also allows me to customize any WordPress theme.
I provide my clients with the tools their specific business needs to succeed and be scalable at what they do and offer their target audiences.
My Career Path Journey
For the past 16 years I have worked within the marketing industry and held a few career titles.
They ranged from photographer, to working as an Event Planner for a not for profit organization, Event Coordinator in the corporate and social events industry, and an Event Coordinator in the education sector.
I have now been in the digital marketing career setting for the past eight years. iforMarketing is my third time rebranding myself as a Web and Graphic Designer. Prior to iforMarketing was eye4webdesign, and prior to that rosannawhyte.com.
People may be surprised to know that one of my first jobs was on a cruise ship as a Cruise Ship Photographer. I spent three years on Princess Cruises traveling the world and taking pictures of passengers aboard the ship.
I also had my own wedding invitation business and participated in many bridal shows promoting my custom hand made stationary. I even built my own website for my invitation business long before I ever obtained my diploma in web design!
I have held many positions throughout my career, but they all lead me back to my creative nature. Designing!
CREDENTIALS
Diploma in Contemporary Web Design
Durham College
Digital Marketing Certificate
Training Business Pros
Certified Wedding Planner
Wedding Planner Institute Canada Inc.
Diploma Creative Photography Program
Humber College
Community Volunteer
I have volunteered my time with many organizations, such as Habitat for Humanity, and the Durham Down Syndrome Association. I also volunteered my time at my families trailer park on Pigeon Lake to help organize events. Currently I am a board member for the Whitby Tennis Club carrying the title of Communications Director.
Some of my Skill Sets:
*web design and graphic design
*social media
*photography
*event planning
Sports
My favourite sport to play is tennis! In the winter months I register for group lessons and in the summer months I play in a ladies double league. My favourite sport to watch on tv or live, is soccer.